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Laural Carr

September 2012


The Midas Touch!
Impagination's silver anniversary holiday greeting has the Midas Touch! In addition to winning the hearts of Impagination's friends and fans, it won the Gold Creative Award for Holiday Greeting at the 18th Annual Summit International Design Competition from among thousands of entries originating from 22 countries. Read more...

Want the Midas touch with your holiday promotion?
How will you show appreciation to your best clients and relationships in a way that stands out and positively reflects your business? To help you, we are sharing our preparations for the upcoming holiday season along with practical tips on where to start and what to do. The first three crucial steps to consider are:

Tip 1. Choose a theme

We consider every touch point with our best relationships as an opportunity to communicate who we are and what we believe in. Read more...

Tip 2. Choose a format
What format will you choose - a gift item, a mailed holiday greeting, an emailed greeting? Both, or all three? Read our most recent Great Greeting™ Survey Results capturing trends in holiday greetings to find out which format got the most attention last season. Read more...

Tip 3. Prepare your list
It's not just Santa who checks his list and checks it twice! This month we are reviewing our contacts and confirming that we have mail and email addresses for everyone we want to include.

Keep in touch! New tips will be added. If you are planning a holiday promotion and need help, contact us. Call Laural Carr at 416.538.3330 or 1.877.538.3330 or visit our web site.